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Posted on: April 24, 2022

East Orange Mayor Ted Green Launches Historic “Green Initiative” on Earth Day 2022

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April 22, 2022, East Orange, NJ: In concert with Earth Day, the City of East Orange launched its “Green Initiative,” a dynamic new partnership with Essex County-based 4.0 Analytics, whose Mechanic On Board® will be a game changer in the world of environmental sustainability and community wellness. Adding to this historical launch, 4.0 Analytics is the “first-ever and only” black-owned company in this industry segment helmed by CEO Mark Scotland and SVP of Operations Gloria Cowart. 

 

The City of East Orange is the first city in the world to adopt this program using patent-pending software created by Scotland, an East Orange native, former City Councilman and one of a handful of luminaries in the highly-specialized field of emissions technologies and engine diagnostics.  

 

Installation of the technology began in January 2022 and will outfit more than 100 light and medium duty vehicles of the East Orange municipal fleet. Additional benefits of the technology will be significant cost savings to taxpayers (projected between 5% to 45% based on severalvariables), as well as an improvement in the city’s overall health which has been disproportionately impacted by higher rates of asthma, bronchitis, emphysema, heart disease, cancer and more.   

 

“We are a great city doing great things. I could not be more proud to be the Mayor of East Orange as we continue to actively work towards our goal of progress, which includes being on the right side of history doing the right thing,” said Mayor Green. 

 

Congressman Donald M. Payne Jr. (D-NJ 10th District) pledged his support for the installation and expansion of this groundbreaking technology. 

 

“I want to commend 4.0 Analytics on their work in creating a more sustainable planet starting with the City of East Orange,” said Congressman Payne. “This is a remarkable initiative, and more importantly, I am beyond thrilled that this is happening here.”  

 

Second Ward Councilwoman Brittany Claybrooks emphasized that history has been made today.  

 

“This administration continues to be the change that this world needs. It is truly an honor to witness such greatness unfold here in the City of East Orange especially as it relates to creating a future for our future,” said Claybrooks. “I want to commend Mark Scotland because 4.0 is not only a black-owned company that is local, but it also understands the importance of inviting the talent of our black sisters into the room and into this space. So, thank you, Gloria, for what you are also doing in this space in the area of sustainability.” 

 

Council Chairman Christopher Awe reinforced the City Council’s support of all things “green.” 

 

 “The City of East Orange is leading the charge when it comes to urban cities actively implementing procedures and policies that address global warming. The responsibility that we have to the planet is immeasurable,” said Awe. “What we do today directly affects the future beyond the City of East Orange.” 

 

“The biggest takeaway from this initiative is that we are all in this together. Collectively, we can create a better tomorrow starting with today,” said Fifth Ward Councilman Mustafa Brent, also Public Works Committee Chair. 

 

Lastly, Scotland said his software helps to level the playing field and bring communities closer to achieving Climate Change Goals of 2030 and 2050. By 2050, net zero emissions is the definitive goal as more and more motorists invest in electric vehicles, which are the new wave of the future.  

 

Scotland, who has been studying this emissions industry for over 20 years, has been charged with reducing a community’s carbon footprint one vehicle at a time. 

 

“Climate change doesn’t discriminate. Either directly or indirectly, it affects us all,” said Scotland. “Everyone should be able to participate in the fight and this is what Mechanic on Board® accomplishes.”  

 

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